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Maggi

Maggi

Maggi products help bring out the best in every meal. Quick and easy solutions - like bouillons, soups, seasonings and sauces - to aid cooking and add flavour.

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Simply good

This iconic brand is on a mission to champion the goodness of home cooking, renewing its global product portfolio with ingredients that people are familiar with, like those they might find in their kitchen cupboard.

That means more vegetables and original flavours from vegetables, herbs and spices, grains and other nutrient-rich ingredients.

The move is part of the new Maggi 'Simply Good' initiative to inspire and offer tastier and healthier choices, in line with Nestlé’s commitment to enable healthier and happier lives.

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Some history

The Maggi brand originates from Switzerland where in 1886 Julius Maggi created a recipe of flavours to bring added taste to meals. This marked the beginning of the Maggi brand and its convenient products. Known for his nutrition-oriented approach, the Swiss Government asked Julius Maggi to create a product that would be quick to prepare yet nutritious as more and more women were working outside the home. The results were a success — two instant pea soups and an instant bean soup.

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Did you know?

  • Every second, 4,600 food portions are prepared with Maggi across the world
  • Every minute, consumers add 100 tonnes of fresh ingredients (meat, vegetables, rice and so on) to their Maggi meals
  • Every hour, Maggi delivers 900,000 portions of vegetables to consumers through its products
  • Compared to 2005, a year’s production of Maggi products already contains more than 12,000 tonnes less salt - the equivalent of the Eiffel tower in weight
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